Ho Chi Minh City  ·  Vietnam  ·  Southeast Asia

We make brands
orbit further
in Vietnam.

Specialist marketing for international brands entering Vietnam.

Get a Free Consultation Our Services
A Tiny Planet
10+
Years in Vietnam
200+
KOL & IB Network
60%
Revenue driven for fintech client
9
Industries served
4M+
Campaign views delivered
Who We Are

Built on real experience.

Founded and led by Jade Nguyen — 10+ years across fintech, trading, logistics and education in Vietnam.

We help international finance and investment platforms enter and grow in Vietnam with senior-led strategy and a pre-built local network.

Brands We've Worked With
Vantage Markets
Vantage Markets
Trading Platform
Lazada Express
Lazada Express
E-Commerce · Logistics
GHN Express
GHN Express
Logistics
Easy Fintech VN
Easy Fintech VN
Fintech
RBW Entertainment
RBW Entertainment
Entertainment · K-pop
Univ. of the Visayas
Univ. of the Visayas
Education · Philippines
Khoi Nguyen Education
Khoi Nguyen Education
Education
Change Interaction
Change Interaction
Digital Agency
S.O.C Institute
S.O.C Institute
Education · Lecturer
10+
Years of senior marketing experience in Vietnam and Southeast Asia
200+
Publisher and KOL affiliate network built from scratch in fintech
1B+
VND performance marketing budget managed monthly at EFVN
50K+
Inbound website sessions delivered within weeks of launch
Who We Serve

Who we work with.

Sound familiar?
  • Complex regulatory landscape
  • No local brand recognition
  • Need IB & KOL partners fast
  • Global brand, local mismatch
  • Struggling to retain traders
We've solved all of these — for platforms like yours.
Ideal Partners
We work with:
Forex & Trading PlatformsInvestment AppsFintech StartupsCrypto PlatformsProp Trading FirmsE-CommerceLogistics TechEdTech
What We Do

Services designed for
finance market entry.

Built from direct experience. We don't theorize — we execute.

01

Vietnam Market Entry Strategy

Go-to-market planning, positioning and phased launch roadmap for Vietnam.

Go-to-MarketLocalizationPositioning
02

Brand Localization & Identity

Global brand adapted to Vietnamese culture, tone and messaging.

Brand StrategyCreativeCulture
03

IMC Planning & Execution

Every channel. One brand voice. Online and offline.

360° CampaignsAnnual PlanningIMC
04

KOL & IB Partnership Management

200+ KOLs and IBs ready. We source, vet and manage.

IB NetworkKOL StrategyAffiliate
05

Digital Performance & Growth Hacking

SEO/SEM, paid social and performance — built to acquire and convert.

SEO / SEMPaid SocialGrowth Hacking
06

Social Media Marketing

Facebook, TikTok, Instagram, LinkedIn — content, community, growth.

ContentCommunityViral Campaigns
07

Community Building & Trader Education

High-trust trader communities built around education and loyalty.

CommunityEducationRetention
08

Events, OOH & Media Buying

VIP IB events, OOH placements and media buying across HCMC.

VIP EventsOOHMedia Buying
09

Marketing Coaching & Training

Workshops, 1-on-1 coaching and embedded team training.

TrainingWorkshopsCoaching

The numbers.

Real numbers. Real campaigns.

60%
Revenue contribution at Easy Fintech Vietnam
10K+
New unique users/month via digital campaigns
4M
TVC views → 8% brand consideration lift
200+
Publisher & affiliate partners in Vietnam
How We Work

How we work.

No hand-offs. Jade leads every step.

01
Discover
Market audit · Competitive mapping · Audience research
02
Strategise
Channel mix · Messaging · KOL/IB plan · KPIs
03
Execute
Creative · Media · Partnerships · Community
04
Optimise
Track · Measure · Iterate · Scale
Jade Nguyen
Founder & Lead Strategist

Founder of A Tiny Planet. Former Strategic Marketing Manager at Vantage Markets, former Marketing Manager at Lazada Express Vietnam.

Lecturer at S.O.C Institute since 2019. Guest speaker at HCMC universities.

"Life is like coffee: perfectly blended and deeply brewed. The best results require time, patience, and a careful balance of ingredients."
— Jade Nguyen, Founder
Career Track Record
Vantage Markets
Strategic Marketing Manager
Lazada Express
Logistics Advertising Manager
GHN Express
Marketing Manager
Easy Fintech VN
Digital Marketing Manager
RBW Entertainment
Marketing Manager — Vietnam
Why A Tiny Planet

Why choose
A Tiny Planet.

→
Senior-Led, Always
→
Finance-Specific Expertise
→
Pre-Built Local Network
→
Locally-Smart Strategy
→
Vietnam Native Perspective
Areas of Expertise
Strategic PlanningBrand ManagementMarket Research & AnalysisDigital MarketingSocial Media ManagementBudget ManagementCampaign PlanningTeam LeadershipKOL & Affiliate StrategyOOH & Media BuyingSEO / SEMPerformance MarketingCommunity BuildingEvent ManagementInbound MarketingGrowth HackingTrader Education ContentIB Program ManagementGamificationBrand Partnerships
On Stage

Guest speaker & trainer.

Invited to lead sessions, workshops and talks on digital marketing, growth strategy and the Vietnamese market.

Heading for the Future
Heading for the Future
Powered by AIESEC
MarC Club
MarC Club
Marketing Student Club
UEH ISB
UEH – ISB
International School of Business
Partner Testimonials

What partners say.

"Jade is definitely a big mind in digital marketing. She thinks about things that the rest of us overlook — leading our team to discover deeper insights and ideas. The digital marketing strategist you need, with business savvy complemented by a highly-developed skillset."

Ms. Bao Tran
CSR & Corporate Communications

"Jade brought immense experience and knowledge of market expectations for B2C social sellers in Vietnam. She contributed tremendous creativity during team discussions and was never afraid to voice her opinions when she disagreed with key topics."

Mr. Titus Ong
Regional Business Development Lead, Lazada Express SEA

"Jade is a creative marketer, passionate about her work and has a deep understanding of the market. She brings both strategic vision and hands-on execution to every project — always keeping the end customer in focus."

Mr. Duy Anh
Senior Partnership Supervisor, Lazada Logistics Vietnam
Get in Touch

Ready to enter
Vietnam's market?

Let's talk.

Email
jade@a-tinyplanet.com
Phone
(+84) 90 225 7322
Location
09 Nguyen Thi Dinh, An Phu, Thu Duc
Ho Chi Minh City, Vietnam
Website
a-tinyplanet.com
✦

Message received.

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